---
title: Platoyo | Blog about Software for Omnichannel Platforms
description: In this blog, marketplace operators will find everything related to market trends and software for marketplaces and multi-vendor platforms.
---

[![Platoyo](https://platoyo.com/hs-fs/hubfs/Logo_V1-1.png?width=200&height=42&name=Logo_V1-1.png "Platoyo")](https://platoyo.com)

- Lösung 🚀 
    - [Online Marktplatz](https://platoyo.com/online-marktplatz)
    - [Automatisierte Shops](https://platoyo.com/automated-online-shop-loesung)
    - [Storefinder 2.0](https://platoyo.com/storefinder)
    - [Platoyo DataFactory](https://platoyo.com/einfache-integration-produktdaten)
    - [B2B Plattform](https://platoyo.com/b2b-kontakt-platoyo-omnichannel-plattform)
    - [Replatforming](https://platoyo.com/replatforming)
- Zielgruppen 
    - [Filialisten](https://platoyo.com/filialen-digitalisieren)
    - [Verbundgruppen](https://platoyo.com/verbundgruppen-omnichannel-plattform)
    - [Nischenmarktplatz](https://platoyo.com/themen-marktplatz-verticals)
    - [Städte & Regionen](https://platoyo.com/stadtportal-staedte-regionen)
- Produkt 
    - [Features](https://platoyo.com/features)
    - [Produktdaten Partner](https://platoyo.com/partner-produktdaten-integration)
    - [ERP Partner](https://platoyo.com/erp-systeme-partner)
- [Preise](https://platoyo.com/plans-pricing)
- Ressourcen 
    - [Blog](https://platoyo.com/omnichannel-blog)
    - [GraphQL](https://platoyo.com/dev)
    - [Platoyo News](https://platoyo.com/platoyo-news)
    - [Events](https://platoyo.com/events)
    - [Platoyo Academy](https://www.youtube.com/@platoyo_academy)
    - [LinkedIn](https://www.linkedin.com/company/platoyo/)

[Contact Us](https://platoyo.com/en/contact)

# Platoyo Blog

Everything you need to know about setting up and running your omnichannel platform. Tips & tricks, best practices, and industry news.

![Make or Buy: Does it make sense to build your own online marketplace or multi-shop system?](https://platoyo.com/hubfs/EN%20Eigenentwicklung%20vs.%20SaaS%20-%20was%20lohnt%20sich%20mehr_.jpg)

 October 3, 2024

## [Make or Buy: Does it make sense to build your own online marketplace or multi-shop system?](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

[Spoiler alert right up front: In our experience, the answer to whether it’s worth building your own online marketplace or multi-shop system with an internal IT team is a clear and definite no! – at...](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

[Read More](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

- [All](https://platoyo.com/en/blog-software-commerce-platforms)

---

[![In-house development or SaaS - what makes more sense?](https://platoyo.com/hubfs/EN%20Eigenentwicklung%20vs.%20SaaS%20-%20was%20lohnt%20sich%20mehr_.jpg)](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

 October 3, 2024

## [Make or Buy: Does it make sense to build your own online marketplace or multi-shop system?](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

[Spoiler alert right up front: In our experience, the answer to whether it’s worth building your own...](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

[Read More](https://platoyo.com/en/blog-software-commerce-platforms/in-house-development-vs-saas)

[![What dies an online marketplace or multi system cost?](https://platoyo.com/hubfs/What%20costs%20an%20online%20marketplace.jpg)](https://platoyo.com/en/blog-software-commerce-platforms/costs-marketplace-project)

 October 3, 2024

## [What does it cost to create an online marketplace or multi-shop system?](https://platoyo.com/en/blog-software-commerce-platforms/costs-marketplace-project)

[For IT decision-makers, project managers, and executives, the question of the costs involved in the...](https://platoyo.com/en/blog-software-commerce-platforms/costs-marketplace-project)

[Read More](https://platoyo.com/en/blog-software-commerce-platforms/costs-marketplace-project)

[![The limits of Shopify and Shopware for online marketplaces](https://platoyo.com/hubfs/The%20limits%20of%20Shopify%20and%20Shopware.jpg)](https://platoyo.com/en/blog-software-commerce-platforms/shopify-shopware-alternatives)

 October 2, 2024

## [Building marketplaces with Shopify and Shopware – does this work?](https://platoyo.com/en/blog-software-commerce-platforms/shopify-shopware-alternatives)

[Shopify and Shopware are popular platforms for running online stores, but when it comes to...](https://platoyo.com/en/blog-software-commerce-platforms/shopify-shopware-alternatives)

[Read More](https://platoyo.com/en/blog-software-commerce-platforms/shopify-shopware-alternatives)

[![Platoyo](https://platoyo.com/hs-fs/hubfs/Logo_V1-1.png?width=200&height=42&name=Logo_V1-1.png "Platoyo")](https://platoyo.com)

Aus Gründen der besseren Lesbarkeit wird auf die gleichzeitige Verwendung der Sprachformen männlich, weiblich und divers (m/w/d) verzichtet. Sämtliche Personenbezeichnungen gelten gleichermaßen für alle Geschlechter.

Die auf dieser Webseite verwendeten Bilder sind entweder eigene Designs oder mit freundlicher Unterstützung von [Unsplash](https://unsplash.com/) und [Pixabay](https://pixabay.com/)bereitgestellt.

<https://platoyo.com> <https://www.linkedin.com/company/platoyo> <https://www.youtube.com/@platoyo_academy>

###### Lösung

- [Online Marktplatz](https://platoyo.com/online-marktplatz)
- [Automatisierte Shops](https://platoyo.com/automated-online-shop-loesung)
- [Platoyo DataFactory](https://platoyo.com/einfache-integration-produktdaten)
- [B2B Plattformen](https://platoyo.com/b2b-kontakt-platoyo-omnichannel-plattform)
- [Replatforming](https://platoyo.com/replatforming)

###### Zielgruppen

- [Filialisten](https://platoyo.com/filialen-digitalisieren)
- [Verbundgruppen](https://platoyo.com/verbundgruppen-omnichannel-plattform)
- [Nischen Marktplatz](https://platoyo.com/themen-marktplatz-verticals)
- [Städte & Regionen](https://platoyo.com/stadtportal-staedte-regionen)

###### Über uns

- [FAQ](https://platoyo.com/faq-omnichannel-plattform-online-marktplatz)
- [Impressum](https://platoyo.com/impressum)
- [AGB](https://platoyo.com/agb)
- [Datenschutzerklärung](https://platoyo.com/datenschutzerklaerung)
- [Platoyo News Anmeldung](https://platoyo.com/platoyo-news)

© 2026. All rights reserved

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